A web designer is essentially in a supporting role. He / She is supposed to have sound knowledge of design fundamentals and web production techniques. He / She is involved in the project at every stage, so that he / she understands the whole project cycle.
What does a Web Designer Do?
A web designer performs following functions –
- Assists in project conceptualization
- Creates workflows for developers and clients
- Follows brand identity norms
- Makes effective use of typography and images
- Creates digital advertising assets (like banners, rollovers etc.)